烟草在线据《韩国先驱报》报道编译　　据当地跨国公司2月6日表示，英美烟草韩国公司计划推出一款更强势的好彩卷烟，以提高新生产品的市场份额。

　　公司表示，好彩卷烟最新版本Original Filters的味道比前一版更浓郁刺激，其标志性的软木过滤嘴也用时尚的黑色卷纸包裹。

　　卷烟的焦油含量为8毫克，2月8日起开始销售，每包价格为2500韩元（2.20美元）。

　　一名公司发言人称，自去年10月推出好彩牌卷烟以来，该品牌获得了“消费者的积极响应”，但他并未公布具体的销售数据。该品牌自1871年创立以来，已经销往全球超过60个国家。

　　英美烟草在努力支撑自去年4月该品牌卷烟价格上涨200韩元以来其在国内市场摇摇欲坠的第二名地位。该公司去年还更新了其旗舰品牌登喜路的包装，并发布了一款全新的名优产品可变登喜路。

BAT to roll out strong cigarettes

Korea Herald
Feb 6, 2012

　　British American Tobacco Korea plans to introduce a stronger version of its Lucky Strike cigarettes to boost the nascent brand's presence in the market, the local unit of the multinational group said Monday.

　　The latest product, Lucky Strike Original Filters, will provide a richer and bolder taste than the previous version, and features cork-tipped filters with modern, black packaging, the company said.

　　A pack contains 8 milligrams of tar and will be sold for 2,500 won ($2.20) starting Wednesday.

　　Since launched here in October, Lucky Strike has been receiving "positive consumer responses," a company spokesperson said, without disclosing detailed sales figures. The brand, which was created in 1871, is now available in more than 60 countries.

　　BAT Korea has been trying to prop up its teetering No.2 spot in the domestic market following a 200-won price hike in April. It revamped packaging for its flagship Dunhill line-up and unveiled a new premium product, Dunhill Switch, last year.